Guillermo del Calvo from Areas USA, crowned champion in Areas Worldwide Challenge grand final

February 12^th was a day to remember at our Barcelona headquarters as we celebrated the grand finale of the Areas Worldwide Challenge. Months of fierce competition among our operations teams culminated in a thrilling event where country winners showed their talent and dedication to become the ultimate champion. We are thrilled to announce Guillermo del Calvo from Miami International Airport in USA as the new winner of the Areas Worldwide Challenge. Congratulations to Guillermo del Calvo and Areas USA for your remarkable victory! Let’s also extend our congratulations to all the country winners from each business unit, who demonstrated exceptional skills and commitment throughout the competition:

• Areas LATAM: Fernanda Rojas, Tequila 1800 Bar, Los Cabos Airport.
• Areas USA: Guillermo del Calvo, Miami International Airport.
• Areas Germany: Ines Christ & Christian Carstens, Spessart Nord Motorway.
• Areas Iberia: Adalberto Redondo, La Vianda, Castillejo de Iniesta.
• Areas France: Hakima Boudoyan & Christine Simoes, Aire de Mâcon St Albain.
• Areas Italy: Stefano Iacobelli, Roma Fuimicino Airport.

The Areas Worldwide Challenge serves as an internal incentive program, tasking managers across various point of sales in all our business units with delivering operational excellence, ensuring customer satisfaction, fostering teamwork, and achieving exceptional results. This initiative celebrates the core values of belonging, excellence, collaboration for growth, and responsibility, which represent the four pillars of Areas. All participants proved that with the right attitude and #AreasSpirit, anything is possible. As we reflect on this memorable day, we look forward to the future with excitement and anticipation. Our teams are now getting ready for #AreasChallenge2026. Let’s continue to strive for excellence and inspire each other!