Restaurateur Will Guidara’s life changed when he decided to serve a two-dollar hot dog in his fancy four-star restaurant, creating a personalized experience for some out-of-town customers craving authentic New York City street food. The decision earned such a positive reaction that Guidara began pursuing “unreasonable hospitality” full-time, seeking out ways to create extraordinary experiences and give people more than they could ever possibly expect. In this funny and heartwarming talk, he shares three steps to crafting truly memorable moments centered on human connection – no matter what business you’re in. Happy Learning!
The Secret Ingredients of Great Hospitality – Will Guidara – TED
PRACTICE: Once you’ve watched the video, jot down one or two ways you and your team are creating or can create some “unreasonable hospitality!